This is a cool promotional idea by a German dog food company that uses Foursquare and combines checking in with target marketing. People enjoy getting something for free. At a checkin at foursquare for example. And they do it over and over again! They catch the target group while waking the dog, use the typical conditioning-approach, but now for the masters. The Message; Check in! Snack out! Just check in the location of the billboard at Foursquare and the dog food comes out of the dispenser automatically. Check out the video below, think it's a good promo?
This is a cool video on the history of marketing. Our friends over at Smart Interactive Media had posted this on their social community site, we thought it was a good quick video on the changes with marketing and branding over the years.
"State of Cloud Computing," is an encompassing look at the history of cloud computing and the growing cloud economy.
The State of Cloud Computing video highlights the multitude of possibilities that cloud computing offers, from sharing videos and photos from anywhere in the world to storing and organizing data for remote access. Skype, Dropbox, YouTube, Wikipedia, Yahoo, MSN, Gmail, Farmville and Twitter are all referenced, and the video provides a snapshot of statistics.
Social Media Revolution 2 is a refresh of the original video with new and updated social media & mobile statistics that are hard to ignore. Based on the book Socialnomics by Erik Qualman. The book is available anywhere in the world and has been translated in German, Italian, Korean, Japanese, Chinese and Portuguese.
Today the well of addresses on the Internet officially runs dry, but there’s no need to panic. The exhaustion has been known about for years, and new addresses—which are designed not to run out for a long, long time—are already in operation.
The Number Resource Organization (NRO), and industry group made up of five regional Internet provider registries, held an event in Montevideo, Uruguay, today where members announced that it had today handed out the last of the available addresses on the old system.